Understanding event impact can be tough. And making the case for budget and resources…even tougher. But what if you had a secret weapon in your toolkit? 🎧 That's why, in this #podcast episode, we sat down with our Marketing Manager Carisa Bartelt to uncover just that. What’s the secret weapon? It’s all about KPIs and a data framework designed specifically for events. We discuss: ✅ Crafting a KPI framework that aligns with your business goals ✅ Understanding the “what, who, when, and where” of data organization ✅ Leveraging data to justify event spend and showcase growth opportunities ✅ Building stronger, more impactful conversations with stakeholders by speaking their language It’s time to turn the daunting sea of data into clear, actionable insights and empower your event planning with structured, impactful data storytelling. 🎯 https://okt.to/DPhNCQ #Podcast #EventTech
About us
Join #CventNation! www.cvent.com/careers What We Do: Cvent is a global market-leading meetings, events, & hospitality technology provider. Our Mission: To bring people together, power the human connection and transform the meetings & events industry through innovative technology. Who We Are: With 4,800+ employees & 21,000 customers+, we're one of the largest event technology companies in the world, & we're always looking for the next generation of Cventers to join #CventNation! Cvent is consistently recognized as a Top Workplace by The Washington Post, Washington Business Journal, & certified as a Great Place to Work in the US, UK, & India, among other regional & international accolades.
- Website
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https://bit.ly/3vyiQnI
External link for Cvent
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- Tysons Corner, VA
- Type
- Privately Held
- Specialties
- event marketing, venue sourcing, Conference mobile apps, onsite event solutions, event management, Virtual events , Hybrid Events , conference technology, event technology, strategic meetings management, event registration, event check in, webinars, mobile event app, event engagement, and corporate event technology
Locations
Employees at Cvent
Updates
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Ever felt like your event content evaporates as soon as the conference ends? You're not alone, and we've got strategies to make it a thing of the past. In our latest episode of #GreatEvents, we’re joined by Mark Huber from UserEvidence, who turned a two-day event into EIGHT months of engaging content! Let that sink in. Mark shares his journey from marketing operations to his current role as VP of Marketing. All with some invaluable wisdom on content creation at events. Here’s a sneak peek: ➡️Frame your ask: Make interviewing a breeze for your guests so all they need to do is show up and be themselves. ➡️Master flexibility: Pre-plan about 80% but leave room for organic creativity on-site. The magic often happens in the unscripted moments! ➡️Leverage sponsorships creatively: Think outside the booth. Negotiate for podcast studios or video rights to maximize your ROI. ➡️Choose content strategically: Target a couple of major events yearly to avoid burnout and get the most bang for your buck. ➡️Keep it human: Honest, raw, and slightly unpolished content is your best friend. Skip the sales pitch and let authenticity lead the way. These tips don't just bring life to your events—they extend it, maximizing the value for months to come. Catch the full conversation with Mark on the latest episode - link in the comments.
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The agenda is now live for #CventCONNECTEurope! Make a date with us (and your industry peers) in London this November. 🤝 https://okt.to/o07wpv
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Great advice from our CEO, Reggie Aggarwal: "When you think about making decisions, wherever you are in your career, one important factor is having a personal board of directors—people who have already navigated the paths you’re considering. They can provide invaluable perspective."
Creator & Host of Thirty Minute Mentors • Leadership Keynote Speaker • Entrepreneur, Writer, Professor & Advisor • Long-suffering Angels fan
Reggie Aggarwal, founder and CEO of Cvent - the largest event software company - joined me on Episode 243 of Thirty Minute Mentors. Reggie has led Cvent through numerous highs and lows, from the brink of bankruptcy to getting acquired by Blackstone last year for $4.6 billion. We discussed a wide range of topics: entrepreneurship, leadership, team-building, career development, crisis management, culture, and much more. Listen and subscribe on your favorite podcasting app. 🎙️
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Here's why IFPMA chose Cvent CONNECT Europe training to accelerate their event success: 🚀 Immediate, in-person feedback and support 🎯 Tailored content 🔗 Valuable networking opportunities 🧠 Direct access to Cvent experts But don’t just take our word for it! Read their #SucessStory: https://okt.to/pwsoXS Empower your teams with live training at #CventCONNECTEurope. Register here https://okt.to/v8P4zm
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In every sense, Rachel Andrews is bringing the meetings and events industry into a digital future with her visionary leadership and endless passion. Congratulations to all the innovators, visionaries, and leaders who made the Meetings Today list!
There are so many amazing people working in the meetings and events industry, and we’ve chosen to celebrate 20 of them with our Meetings Today Trendsetters award. We’d like to highlight one of those Trendsetters, Rachel Andrews. Since joining Cvent in 2011, Rachel Andrews has built the meetings industry tech giant’s event program from the ground up, leading a team of 30 people managing 1,200 events per year and catapulting Cvent’s annual Cvent CONNECT conference into a globally recognized industry event. To learn more about Rachel and her impact on the industry, click the link below and read our full story about this year’s Meetings Today Trendsetters: https://lnkd.in/e2ZKAC2F #meetings #events #meetingplanner #eventplanner #meetingstoday #trendsetters #meetingprofs #eventprofs
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Q: What happens when Cvent's event data heroes and HubSpot unite at INBOUND 24? A: An unbeatable marketing strategy! With Cvent's #EventTech integrating with HubSpot, you can automate workflows, enrich lead profiles, and track event engagements like never before. https://okt.to/QO7keo #MarketingAutomation #EventProfs #INBOUND24
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We want to hear your “hot take.” AI: Game-changer or passing trend? 🤔 In this #podcast episode, Hayley Contegiacomo from Huddle Agency shares her AI thoughts, including: 🎯 How AI can transform data-driven event planning. 💡 Unraveling the intricacies of data privacy and AI bias. 🚀 Exploring how AI-powered tools can boost efficiency and event experiences. https://okt.to/SFXluU #AI #EventProfs #EventTech